I came across an interesting article on the web on how to improve as a graphic designer:
One of the major threats to your career as a graphic designer is to let your work stagnate and your improvement slow down. It’s very easy to fall into a comfort zone where you stop exploring new design techniques and simply stick with what you know. This is why most designers experience the greatest learning curve early on, and why after they ‘find their style’ their future improvement is far more limited.
Today I want to argue that designers should never ‘find their style’. They should always strive to try new styles, to continually improve, and to push beyond their comfort zone. Imagine if you continually improved at the rate you did early in your design career – I’m betting that you’d be a better designer than you are today!
Let’s explore some of the ways to improve as a designer:
Read Design Tutorials
Design tutorials are a fantastic way to improve your skill-set. Tutorials usually show you how to make a specific outcome by explaining the entire work process in a series of detailed steps. Tutorial sites usually cover a range of different categories, such as text effects, photo manipulations, web layouts etc… Try to explore a range of tutorial sites, as well as tutorial categories in order to broaden your design skills.
Seek Inspiration From a Wider Variety of Sources
The number one killer for design inspiration is limiting your sources of inspiration. I’ve already mentioned the importance of design tutorials, but you should look beyond online inspiration. Offline influences can have a tremendously positive effect upon your designs. Inspiration lies everywhere – in nature, in the everyday, bizarre, and transitory. Look to films, art, posters, street signs and photography. The more varied your inspiration, the more varied your work. If you let all the creativity available in the world benefit you, your work will be richer and more profound.
Choose to Design From Something Specific
Often it can be difficult to improve because you consistently design around the same themes. Broadening your inspirational sources is a good start, but I find that designing around a specific idea can also be beneficial. Rather than designing a photo manipulation around the theme of ‘nature’ for example, why not design around a specific quote, song lyric or even memory. The more personal the specific influence the better, although it can also be interesting to design around an abstract or obscure entity.
Consider Paid Resources
I discovered this method pretty late in my design career. For years I avoided paying for anything apart from my software, preferring to use free resources for all my work. I have to be honest, after trying out some premium fonts, photos and vectors the money is honestly worth it. If you’re really serious about improving your design work I recommend finding the highest quality resources to use in your compositions. Don’t settle for a lower quality image simply because it’s free, this will only hold you back.
Another reason for using premium resources is that there are a limited number of quality free resources. This means that these quality freebies have been used thousands of times by designers, and have lost much of their impact. How many times have you seen ‘generic jumping figure covered in Photoshop light effects’. Premium resource websites offer a wider, more unique, higher quality selection, and if you’re using these as part of your commercial work I’m sure you’ll see a financial return due to your improved designs.
Utilize Your Other Relevant Talents
As you may have guessed by now, it’s crucial to add diversity to your design work, as this is a key ingredient in improving. A great way to do this is to bring in some of your other talents. If you draw, then scan in hand drawn elements and integrate this into your design work. If you do calligraphy then implement what you’ve learnt into your digital typography. If you have no relevant creative skills (which is unlikely) then learn some! Take a class, or if you can’t afford that teach yourself. The more areas which you feel confident in creatively, the better your digital work will be.
Why not try the following ideas, you should feel more inspired afterwards, which in turn should improve your regular design work:
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